PricingSubscribe

UGG

Deckers rebrands to UGG in 2016

In 2016 Deckers rebranded the brand to "UGG" instead of "UGG Australia"

Verified 10 Sept 2026 · occurred 1 Jan 2016

Detail

Type
History
Category
Corporate
Kind
Name change

UGG record

Ownership

All signals

Sources

Wikipediaas of · verified

Limits. We publish a change only when the source supports it. Continuum cleanup and uncited observations stay off this page.

Alert me when UGG's ownership changes

Get a note when we verify a parent-company change for this brand. No spam — alerts only.

We use your email only for this request and related product updates. See our Privacy Policy.

How this is made