The Ordinary
Owned by The Estée Lauder Companies
Verified 18 Aug 2026 · source as of 18 Aug 2026
What the citations say
Brandon Truaxe (DECIEM) founded The Ordinary in 2013. The cited owner is The Estée Lauder Companies. Ultimate parent is The Estée Lauder Companies Inc..
The Ordinary is not publicly traded on its own. Its parent Estée Lauder Companies is publicly traded as EL on New York Stock Exchange. It is one of 2 brands we list under The Estée Lauder Companies.
- Who owns The Ordinary?
The Ordinary is owned by The Estée Lauder Companies (ultimate parent: The Estée Lauder Companies Inc.).
Company disclosureas of · verified
- Is The Ordinary publicly traded?
Parent Estée Lauder Companies is publicly traded as EL on New York Stock Exchange.
Investor relationsas of · verified
Where is The Ordinary from?
Made primarily in Canada and other Deciem manufacturing sites (The Estée Lauder Companies). Sourced as of 2026-08-01; last verified 2026-08-01.
Verified 1 Aug 2026
When was The Ordinary founded?
The Ordinary was founded in 2013. Sourced as of 2026-08-12; last verified 2026-08-12.
Verified 12 Aug 2026
Is The Ordinary publicly traded?
The Ordinary is not publicly traded on its own. Its parent Estée Lauder Companies is publicly traded as EL on New York Stock Exchange.
Verified 19 Oct 2026
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How this is made
Ownership edges come from SEC Exhibit 21 subsidiary lists and curated public disclosures. Other facts attach when a separate pipeline finds a citation. The publication bar is on Methodology. For information only, not investment advice.