Under Armour
Verified 19 Oct 2026 · source as of 19 May 2026
History of Under Armour
54 dated events · 4 types
Derived from this page
10 of the 15 cited non-earnings events we hold for Under Armour are about product & marketing.
Corporate 4 · Retail footprint 1 · Product & marketing 10
Counted from the rows on this page, not including earnings. We only show this when there are at least 8 rows across 2 or more categories and one category clearly leads. Wikipedia history and press since 9 Mar 2026 cover different periods. How derived insights are made
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- 27 Aug 2026Under Armour Names Gunna Global Brand Ambassador and Creative Director of P-Star
- 13 Aug 2026Dwayne "The Rock" Johnson Officially Parts Ways With Under Armour to Retake Full Control of Project Rock
- 5 Aug 2026Under Armour hits play on K-pop partnership
- 24 Jul 2026Under Armour gets heated with François Arnaud
- 30 Jun 2026Under Armour Unveils Women-focused Platform Rebel Daughter, Taps Fengchen Wang as Strategic Partner
- 23 Jun 2026Under Armour and Dodge Team for Capsule Collection
- 3 Jun 2026Steph Curry trades Under Armour partnership for a deal with Li-Ning
- 2 Jun 2026Marine Serre, Under Armour Partner on Limited-edition Capsule
- 2 Jun 2026It's Time to Take Under Armour's Fashion Game Seriously — This Collab is Proof (EXCLUSIVE)
- 4 May 2026Under Armour to Be Performance Apparel Partner for Rolling Loud
2007
History · Retail footprint
Under Armour opens first full-price retail store
Under Armour opened its first full-line full-price retail location at Westfield Annapolis mall in late 2007.
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